HOW TO SET UP CLICKABLE YOUTUBE BANNER LINKS IN YOUR ARTWORK – YOUTUBE TUTORIAL
You MUST have clickable links on your banner to make best use of your banner artwork in YouTube.
Having your banner clickable links gives you the opportunity to short cut and promote your other off YouTube locations where you want your viewers to connect with you.
These are often unofficially called social media links, okay so stop right here. THESE ARE LINKS they don’t have to be just for your website or social media! These links can be to any url.
SO!….. as a business owner where would you want to take your visitors? Yes this could be social media but it doesn’t have to be. Now here’s the BIG EXCITING IDEA… The very first link not only gives the icon but it also allows you to add text that appears on your banner.
So this first link will get the most attention. Many channels have this first banner artwork link with just their website… okay not bad BUT why not make this a link to your lead magnet sales page?
Using this first youtube banner artwork link to drive sign ups to your email list is a far more strategic use. Okay so a mistake I want to stop you from making with your banner link here is NOT to keep switching your lead magnet up too often – WHY? – because you want to limit how hard to push to get viewers off YouTube, because we really want to keep viewers on the platform as long as possible.
So no need to switch up that email list building link because once they are on your list, they are on your list. Then of course use the rest of your links for social media clickable links.
OTHER POINTS TO NOTE ABOUT BANNER LINKS==
1. Maximum of 5 links can be added to your youtube banner artwork.
2. The FIRST link is the one that has text as well as the icon.
3. Use an email list building link for your first link.
4. DO NOT switch that email list building link up frequently to avoid unnecessary YouTube end sessions.
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