Over my 15 years working at the BBC I worked in positions spanning the whole programme making process from idea concept through to broadcast. Along the way I learnt a great many lessons. But there are 3 lessons that are particularly relevant to business owners today.
The days of companywide emails and long drawn out speeches by CEOs are quickly being left in the dust by well produced, professional videos
The idea of live video fills many people with a sense of dread, with no opportunity to edit and re-record footage, there’s very little room for error, and virtually nowhere to hide
The idea of live video fills many people with a sense of dread, with no opportunity to edit and re-record footage, there’s very little room for error, and virtually nowhere to hide